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Travel Information on LAHAINA.
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Welcome to Lahaina
Home of Hawaii's Heritage


Often called the "jewel in the crown of Maui," Lahaina is a destination that is experienced by two million people, or 83% of all Maui visitors, annually. Lahaina town is the second most visited spot on Maui after beaches. We warmly welcome you to visit our historic town, which is nestled between the calm waters of the Auau Channel facing Lana'i island and the fertile peaks and valleys of Mauna Kahalawai (West Maui mountain range). Lahaina has provided a home for many cultures over the centuries, always welcoming visitors to its inviting shores.

When the first Polynesian settlers arrived at these shores well over a thousand years ago, Lahaina offered them abundant freshwater streams, verdant valleys with fertile volcanic soil, warm, sunny days and a pristine, bountiful sea. Even today, much of this can still be said of Lahaina. Steeped in a history which consistently documents its progress from one era to another, Lahaina has retained a flavor of each to this day. Over 18,000 full-time residents call Lahaina home. Our challenge, as the caretakers of this legacy, is to continue to support compatible tourism while protecting Lahaina's unique cultural and natural resources, and to sustain the viability of our community.

Please browse through the many pages of our website, so you can get a "feel" for this historic town, the special events that showcase it, the variety of activities available, and the people and businesses who keep it all together. From Lahaina to Ka'anapali and Kapalua, West Maui holds the key to Hawaii's heritage. Aloha!

Our Mission Statement

LahainaTown Action Committee promotes, preserves, and encourages the historical, cultural, social, commercial and environmental vitality of Lahaina.

Who We Are and What We Do

Action is an apt middle name for LahainaTown Action Committee (LAC), which was formed by businesses owners and residents in 1988 to preserve the historic integrity, re-kindle the small town atmosphere and promote the uniqueness of Lahaina. LahainaTown Action Committee is a 501 (c)(4) non-profit organization. LAC is primarly self funded through membership dues, event revenue and promotional product sales, and is pro-active, results-oriented, entrepreneural, non-profit with wide spread community support.

LahainaTown Action Committee is known for their
large scale eventswhich are well organized, well publicized and well attended by the public. LahainaTown Action Committee events are included in national and international media, as well as local and statewide media. The LAC office receives many calls from visitors planning their trip to Maui to coincide with a scheduled event. In addition to its events, LahainaTown Action Committee operates the Lahaina Visitor Center at the Old Lahaina Courthouse. The Visitor Center, open daily from 9 am to 5 pm, provides free, friendly and unbiased information to the public.

LahainaTown Action Committee also serves as a liaison between residents, businesses and other organizations who work together to maintain the historic districts of Lahaina and address the concerns of the West Maui community.

Welcome to Lahaina, the small town and world-class destination.

LAC invites you to Join the Mission!

Become a member of LahainaTown Action Committee and help us promote and preserve Lahaina's historical, cultural and commercial, social and environmental vitality. Paid membership includes; a link on our website, a 20% discount on purchases in our Visitor Center, your name or your business name showcased on our event banners, your business event recorded on our event hotline, the LTAC monthly newsletter, and opportunities to participate in all of our yearly events.

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